Latest project live: taalboost.nl in 4:57

Server-Side Tagging
live in 5 minutes

A fully automated Server Side Tagging setup for your website. No technical knowledge required — we take care of everything.

99.9%
Uptime guarantee
<50ms
Average latency
NL
Data in Amsterdam
GDPR
Compliant

Live in 4 simple steps

From Google login to working server-side tagging in under 5 minutes.

1

Sign in with Google

Sign in with your Google account and select your current Client container.

2

Pick your plan

Choose the plan that fits your website traffic.

3

Pay

Pay securely via Mollie. Your first month is active right away.

4

Ready to Go!

We create everything for you: VPS, temporary DNS, GTM Server Container including the required tags.

Your own SST dashboard

Everything you need in one place. Real-time insight into your server-side tagging.

AI Chat — today 14:32
How many conversions from Google Ads today?
As of 14:32 you've had 18 conversions from Google Ads with a total value of €842. Top campaign: "Brand NL" with 12.
+ vs yesterday?
AI Chat with MCP
Talk to your marketing data live
Ask straight away about Google Ads conversions, Search Console rankings or GA4 events. The AI pulls live data via MCP — no more building a report for a single number.
Tracking modules · 6 / 6 active
Click ID Restorer
gclid 90 days
Cookie Keeper
no ITP truncation
Conversion Replay
Google Ads · DMA
Consent Mode v2
gcd filtering
Geo Headers
country · region · city
User Agent Info
browser · OS · device
Built in by default
Tracking Resilience — 6 modules
Cookies stay alive, click IDs don't expire, conversions land where they should. All activated automatically from the Starter plan.
Setup running · 3 of 4
VPS created
nl-ams1 · 14s
GTM container
8s
DNS records
in progress…
4
SSL certificate
Waiting
VPS ready
14s build time
GTM live
Container installed
Provisioning
Setup runs live on your screen
Follow VPS, GTM, DNS and SSL in real time in your dashboard. No need to refresh — everything updates on its own, usually within 5 minutes.
SDashboard
Projects · 4 of 5
pokemon-shop.nl
petittrois.nl
ga4support.nl
serverside-support.nl

pokemon-shop.nl

Today
8.4K
Month
240K
VPS
● Online
Switch client in one click
For agencies
All clients, one dashboard
5 clients on Agency, 10 on Agency Pro. Each client with their own VPS, GTM container and domain. Switch between projects in one click.

Free Consent Mode V2 Banner New

A full-featured cookie banner with Consent Mode v2 built in. Customise colours and text, replace your paid CMP licence. Included from Business, €5/mo for Starter. Read more →

AI chat with live data New

Ask straight away about your Google Ads conversions, Search Console rankings or GA4 events. The chat pulls the data live via MCP. Read more →

First Party Check & CSP scanner

An automatic check of whether your snippet loads correctly via SST and whether your CSP headers allow all the Google domains.

Consent Mode & Enhanced Conversions

See your consent split at a glance and whether Enhanced Conversions are set up correctly for maximum data.

Traffic, invoices & usage

A real-time overview of your traffic, requests vs limit, and all your invoices in one place.

Automatic ecommerce tag

One click and we create the purchase tag with its trigger and event data variables in a separate workspace on your server container. Ready to publish.

Facebook CAPI guide

We create the cookie and event variables you need and walk you through the Facebook Conversions API setup step by step via the GTM Gallery.

POAS Conversion Tracking New

Send the profit per order to Google Ads instead of revenue. We calculate it server-side: ex-VAT × margin − fixed costs − transaction costs. Smart Bidding optimises on actual profit. Read more →

Why Server-Side Tagging?

The future of web analytics starts with first-party data.

First-party data collection

Data is collected via your own domain. No third-party cookies needed, better for privacy and accuracy.

Better data quality

Measure up to 30% more conversions by getting past ad blockers. Your data is more complete and more reliable.

GDPR compliant

Data stays in Europe (Amsterdam). Full control over which data gets forwarded.

Tracking Resilience built in as standard

Other solutions charge for separate modules for cookie recovery, click-ID restore and geo-targeting. With us it's all in your plan — from €20/mo.

Click ID Restorer

gclid, msclkid and fbclid stay preserved even when Safari or Brave tracking prevention wipes the cookies. No more lost ad attribution on iOS traffic.

Cookie Keeper

Your _ga, _fbp and other first-party cookies stay available even if the browser wipes them. Returning visitors are recognised consistently — crucial for remarketing and attribution.

Geo Headers

Country, Region and City as HTTP headers to your GTM server. Set per-region tag behaviour — Consent Mode V2 EU defaults, regional campaign targeting or geo-redacting.

User Agent Info

Browser, OS and Device as headers in your tagging requests. Analytics enrichment without an extra client-side script load — faster and more privacy-friendly.

Conversion Replay

Server-to-server forwarding of Google Ads conversions via the Google Data Manager API. Keeps working when ad blockers block the browser pixel — your server call always arrives. Read more →

Included as standard

Works out of the box on every plan — from €20/mo. No separate add-ons, no extra costs, no separate billing.

On request · custom installation

Even better protected against ad blockers

Standard server-side tagging already gets past a lot of ad blockers — that's in every plan. For sites that want to tackle the most stubborn ones too, we install an extra protection layer on top of your SST setup on request.

ON REQUEST

Ad-blocker Premium Protect

An extra protection layer on top of your standard server-side tagging.

Even with server-side tagging, there are more aggressive ad blockers and browser extensions that recognise known first-party tracking paths. This module installs your tracking under an inconspicuous, non-standard path on your own domain — so even that last group of events still comes through.

Get in touch →
First month free

Migrating your current Server-Side Tagging from Google Cloud or another provider?

We've fully automated this process. We handle the entire switch, so you never lose a moment of data.

Get in touch

Transparent pricing

No hidden costs. Cancel monthly.

Cancel monthly
Starter
€20/mo
1 website · 100K requests/mo
  • Your own VPS in Amsterdam
  • SSL + first-party domain
  • GA4 + Google Ads tags pre-configured
  • Live setup validation (snippet/DNS/CSP)
  • Data Manager API Compatible
Start right away — €20/mo, cancel monthly.
Get started
Free Consent Mode V2 Banner
Business
€70/mo
3 websites · 500K requests/mo · 2 admins
  • Consent Mode V2 Banner free
  • Multi-site dashboard
  • Consent percentages per page
  • BigQuery connection + guidance
  • Data Manager API Compatible
Get started
Free Consent Mode V2 Banner
Agency
€100/mo
5 websites · 1M requests/mo · 3 admins
  • Consent Mode V2 Banner free
  • Client overview with search
  • Alerts on lost tracking
  • Manage up to 5 clients
  • Data Manager API Compatible
Get started
Free Consent Mode V2 Banner
Agency Pro
€200/mo
10 websites · 2M requests/mo · 3 admins
  • Consent Mode V2 Banner free
  • Manage up to 10 clients
  • Client overview + alerts
  • Priority support
  • Data Manager API Compatible
Get started
New · Optional add-ons

AI Chat with MCP — talk to your marketing data live

Ask questions to an AI chat that queries Google Ads, GA4 and Search Console directly. Activate per month on any plan.

GA4 €15 Google Ads €15 Search Console €10 All three combined €30 · €10 off
Read more

Frequently asked questions

What exactly is Server-Side Tagging?

With Server-Side Tagging (SST), your tracking tags (such as Google Analytics and Google Ads) no longer run in your visitor's browser but on your own server instead. This delivers better data quality, faster load times and more privacy.

Do I need technical knowledge?

No. Our onboarding wizard handles everything automatically: from Google Tag Manager configuration to server installation. All you have to do is sign in with Google and pick a plan.

Where is the server located?

You get a dedicated VPS in Amsterdam (the Netherlands). All data stays in the EU, fully GDPR-compliant.

Can I use my own domain?

Yes! After setup you immediately get a working temporary domain. As soon as you add a DNS record to your own domain, we switch over automatically. That makes it true first-party tracking.

What if I want to cancel?

You can cancel monthly, with no notice period. We then remove your server and DNS records.

Do I really measure more conversions?

Yes. Because data is collected via your own domain, requests are not blocked by ad blockers. Customers see on average 15-30% more conversions in their reports.

Can I migrate my existing Server-Side Tagging setup?

Yes. Is your server container currently running on Google Cloud or another provider? We've fully automated the migration and handle the entire switch — so you never lose a moment of data. Your current setup keeps working until the new one is live. The first month is free. Get in touch to start your migration.

Ready to get started?

Set up Server-Side Tagging in under 5 minutes. No technical knowledge required.

Start now — from €20/mo