Latest project live: taalboost.nl in 4:57

Server-Side Tagging
live in 5 minutes

A fully automated Server Side Tagging setup for your website. No technical knowledge required — we take care of everything.

Rather not do it yourself? We'll set it up for you for free →

Cancel monthly · Cookie banner included · No credit card needed

Own
Server per website
5 min
From Google login to live
12
Locations · Amsterdam by default
GDPR
Compliant

Live in 4 simple steps

From Google login to working server-side tagging in under 5 minutes.

1

Sign in with Google

Sign in with your Google account and select your current Client container.

2

Pick your plan

Choose the plan that fits your website traffic.

3

Pay

Pay securely via Mollie. Your first month is active right away.

4

Ready to Go!

We create everything for you: VPS, temporary DNS, GTM Server Container including the required tags.

Your own Server Side dashboard

Everything you need in one place. Real-time insight into your server-side tagging.

AI Chat — today 14:32
How many conversions from Google Ads today?
As of 14:32 you've had 18 conversions from Google Ads with a total value of €842. Top campaign: "Brand NL" with 12.
+ vs yesterday?
AI Chat with MCP
Talk to your marketing data live
Ask straight away about Google Ads conversions, Search Console rankings or GA4 events. The AI pulls live data via MCP — no more building a report for a single number.
Tracking modules · 6 / 6 active
Click ID Restorer
gclid 90 days
Cookie Keeper
no ITP truncation
Conversion Replay
Google Ads · DMA
Consent Mode v2
gcd filtering
Geo Headers
country · region · city
User Agent Info
browser · OS · device
Built in by default
Tracking Resilience — 6 modules
Cookies stay alive, click IDs don't expire, conversions land where they should. All activated automatically, in every plan.
Setup running · 3 of 4
VPS created
nl-ams1 · 14s
GTM container
8s
DNS records
in progress…
4
SSL certificate
Waiting
VPS ready
14s build time
GTM live
Container installed
Provisioning
Setup runs live on your screen
Follow VPS, GTM, DNS and SSL in real time in your dashboard. No need to refresh — everything updates on its own, usually within 5 minutes.
SDashboard
Projects · 4 of 5
pokemon-shop.nl
petittrois.nl
ga4support.nl
serverside-support.nl

pokemon-shop.nl

Today
8.4K
Month
240K
VPS
● Online
Switch client in one click
For agencies
All clients, one dashboard
Every client gets their own site in one account, €25 per site — no entry fee, unlimited sites in Agency. Each site with its own VPS, GTM container and domain. Switch between projects in one click.

Free Consent Mode V2 Banner New

A full-featured cookie banner with Consent Mode v2 built in. Customise colours and text, replace your paid CMP licence. Included in Business and Agency; available on its own as CMP-only for €5/mo. Read more →

AI chat with live data New

Ask straight away about your Google Ads conversions, Search Console rankings or GA4 events. The chat pulls the data live via MCP. Read more →

First Party Check & CSP scanner

An automatic check of whether your snippet loads correctly via server-side tagging and whether your CSP headers allow all the Google domains.

Consent Mode & Enhanced Conversions

See your consent split at a glance and whether Enhanced Conversions are set up correctly for maximum data.

Traffic, invoices & usage

A real-time overview of your traffic, requests vs limit, and all your invoices in one place.

Automatic ecommerce tag

One click and we create the purchase tag with its trigger and event data variables in a separate workspace on your server container. Ready to publish.

Meta Conversions API

Enter your Pixel ID and Access Token — we install the Conversions tag in your own server container. No GTM Gallery, no manual.

POAS Conversion Tracking New

Send the profit per order to Google Ads instead of revenue. We calculate it server-side: ex-VAT × margin − fixed costs − transaction costs. Smart Bidding optimises on actual profit. Read more →

Why Server-Side Tagging?

The future of web analytics starts with first-party data.

First-party data collection

Data is collected via your own domain. No third-party cookies needed, better for privacy and accuracy.

Better data quality

Also measure the conversions that ad blockers and browser restrictions filter out today. Your data is more complete and more reliable.

GDPR compliant

Data stays in Europe with an EU location (Amsterdam by default). Full control over which data gets forwarded.

Do it yourself or use Server-Side Support?

You can set up server-side tagging yourself. This is what makes the difference.

AspectDo it yourself
e.g. Google Cloud + a separate cookie banner
Server-Side Support
SetupYou configure the server container, domain, SSL and DNS yourselfAutomatic: from Google login to live in 5 minutes
CostDepends on your traffic and settings, plus a separate cookie bannerFixed: €25 per site per month incl. VAT
Cookie banner (Consent Mode V2)Separate solution neededIncluded
Server locationThe region you choose yourselfYour own server in Amsterdam
Updates and monitoringUp to youHandled by us; you see the setup check in your dashboard
HelpDocumentation and forumsSupport from the team that built it, and we'll set it up for you for free

Tracking Resilience built in as standard

Other solutions charge for separate modules for cookie recovery, click-ID restore and geo-targeting. With us it's all in your plan — €25 per site per month.

Click ID Restorer

We store your click IDs (gclid, msclkid, fbclid) server-side, so less ad attribution is lost to tracking prevention in Safari and Brave.

Cookie Keeper

Server-side we keep your first-party cookies (_ga, _fbp, etc.) alive longer, so returning visitors stay recognised more often — better for remarketing and attribution.

Geo Headers

Country, Region and City as HTTP headers to your GTM server. Set per-region tag behaviour — Consent Mode V2 EU defaults, regional campaign targeting or geo-redacting.

User Agent Info

Browser, OS and Device as headers in your tagging requests. Analytics enrichment without an extra client-side script load — faster and more privacy-friendly.

Conversion Replay

Server-to-server forwarding of Google Ads conversions via the Google Data Manager API. Keeps working when ad blockers block the browser pixel — your server call always arrives. Read more →

Included as standard

Works out of the box in Business and Agency — €25 per site per month. No separate add-ons, no extra costs, no separate billing.

On request · custom installation

Even better protected against ad blockers

Standard server-side tagging already gets past a lot of ad blockers — that's in every plan. For sites that want to tackle the most stubborn ones too, we install an extra protection layer on top of your server-side setup on request.

ON REQUEST

Ad-blocker Premium Protect

An extra protection layer on top of your standard server-side tagging.

Even with server-side tagging, there are more aggressive ad blockers and browser extensions that recognise known first-party tracking paths. This module installs your tracking under an inconspicuous, non-standard path on your own domain — so even that last group of events still comes through.

Get in touch →
First month free

Migrating your current Server-Side Tagging from Google Cloud or another provider?

We've fully automated this process. We handle the entire switch, so you never lose a moment of data.

Get in touch

Transparent pricing

Business and Agency: €25 per site per month. Start with one site, cookie banner included. All prices incl. VAT, cancel monthly. Need more traffic? Every extra 200K requests costs €5 per month.

Cookie banner only
CMP-only
€5/mo
Cookie banner · without server-side tagging
  • Consent Mode V2 Banner on your own website
  • Set your own colours and text
  • Consent statistics in your dashboard
  • Works with your existing Google Tag Manager
  • Extend to server-side tagging later
Only need a banner? This is it. Cancel monthly.
Get started
Cookie banner included
Business
€25per site /mo
1 to 3 sites · 200K requests per site · 3 admins
  • Consent Mode V2 Banner included
  • Your own VPS per site — Amsterdam by default, 11 other locations available
  • SSL + first-party domain
  • GA4 + Google Ads tags pre-configured
  • Live setup validation (snippet/DNS/CSP)
  • Data Manager API Compatible
  • Meta Conversions API Compatible
  • Microsoft Conversions API Compatible
Start with one site. Each extra site: €25/mo on top.
Get started
Cookie banner included
Agency
€25per site /mo
Unlimited sites · 200K requests per site · 5 admins
  • Consent Mode V2 Banner included
  • Everything in Business
  • Every client gets their own site in one account
  • No entry fee: start with one client
  • 5 admins, each with their own Google login
  • 10 sites or more: get in touch
Start with one site. Each extra site: €25/mo on top.
Get started
New · Optional add-ons

AI Chat with MCP — talk to your marketing data live

Ask questions to an AI chat that queries Google Ads, GA4 and Search Console directly. Activate per month on Business or Agency.

GA4 €15 Google Ads €15 Search Console €10 All three combined €30 · €10 off
Read more

Frequently asked questions

What exactly is Server-Side Tagging?

With Server-Side Tagging, your tracking tags (such as Google Analytics and Google Ads) no longer run in your visitor's browser but on your own server instead. This delivers better data quality, faster load times and more privacy.

Do I need technical knowledge?

No. Our onboarding wizard handles everything automatically: from Google Tag Manager configuration to server installation. All you have to do is sign in with Google and pick a plan.

Where is the server located?

You get a dedicated VPS in the location you choose: Amsterdam (EU) by default, or one of 11 other data centres in the EU, UK, US, Singapore and Australia. With an EU location all data stays in the EU, fully GDPR-compliant.

Can I use my own domain?

Yes! After setup you immediately get a working temporary domain. As soon as you add a DNS record to your own domain, we switch over automatically. That makes it true first-party tracking.

What if I want to cancel?

You can cancel monthly, with no notice period. We then remove your server and DNS records.

Do I really measure more conversions?

Usually, yes. Because the data comes in through your own domain, ad blockers and browser restrictions stop fewer measurements. How much difference it makes for you depends on your visitors and the browsers they use. Your dashboard shows what comes in per event.

Can I migrate my existing Server-Side Tagging setup?

Yes. Is your server container currently running on Google Cloud or another provider? We've fully automated the migration and handle the entire switch — so you never lose a moment of data. Your current setup keeps working until the new one is live. The first month is free. Get in touch to start your migration.

What does an extra site cost?

Every extra site costs €25 per month. Add a site halfway through the month and you pay a one-off pro-rata amount for the days until your next payment. From the next payment onwards the €25 is simply part of your monthly amount. Remove a site and your amount drops from the next payment.

What if I have more than 3 sites?

Business covers up to 3 sites. Beyond that you switch to Agency: same price per site, no limit on the number of sites and 5 admins. Switching does not change your monthly amount. Got 10 sites or more? Get in touch.

How is this different from running server-side tagging yourself on Google Cloud?

On Google Cloud you set up the server container yourself: project, region, your own domain, updates and monitoring. Costs depend on your traffic and settings. With Server-Side Support your server container is live within 5 minutes on its own server in Amsterdam, for a fixed €25 per site per month incl. VAT, cookie banner included. We handle the updates and keep an eye on your server.

Does the cookie banner work with Consent Mode V2?

Yes. Before the first tag fires, the banner sets all four Consent Mode V2 signals (ad_storage, analytics_storage, ad_user_data and ad_personalization) to ‘denied’ by default and updates them per category as soon as the visitor makes a choice. We install it as a tag in your own Google Tag Manager, so GA4 and Google Ads pick up the choice straight away. Your dashboard shows how many visitors give consent.

Rather have us set it up for you?

Server Side Support is fully self-service, but you don't have to do it yourself. Tell us what you want taken care of — the setup, the cookie banner, a migration — and we'll get back to you within one working day. Setting it up is free — you only pay your regular subscription.

  • You tell us what you want, we set it up in your environment.
  • No technical knowledge needed, no surprises afterwards.
  • You keep the keys: everything stays in your own account.

We only use your details to get back to you about this request.

Ready to get started?

Set up Server-Side Tagging in under 5 minutes. No technical knowledge required.

Start now — €25 per site